Technical Product Manager: This type of product manager typically has a strong technical background and is responsible for managing the development and execution of technology-based products. They work closely with engineering teams to ensure that the product meets technical requirements and aligns with the company’s overall technology strategy. Responsibilities: Define and communicate the…

Welcome to the turbocharged realm of today, where knowledge is at your fingertips, and the war for eyeballs is wilder than a rodeo bull on roller skates. In this digital circus, forget about counting coins — we’re dealing in eyeball currency. Google, YouTube, Zomato, Swiggy, Myntra — they’re not just…

Amazon Amazon is one of the most successful companies in the world, and it is known for its customer-centric approach. Amazon founder Jeff Bezos has said that “the customer’s obsession is our obsession.” …

Imagine you and your team have a potential client. He needs help optimizing his platform. He does noy know much about how it’s done, he really need your help in increasing his traffic and revenue also. Step 1 Google Search Console: Link your website to Google Search Console to monitor…

In the digital age, advertising your business is not just about reaching a wide audience; it’s about reaching the right audience at the right time. Google Ads provides an incredibly powerful platform to do just that. …

In the vast world of digital marketing, there’s a powerful strategy at the heart of it all: Search Engine Optimization (SEO). It’s the art and science of making your online presence more visible and appealing to search engines like Google, with the ultimate goal of attracting organic (non-paid) traffic to…

In the vast realm of digital marketing, one term consistently rises to the forefront: SEO or Search Engine Optimization. SEO plays a pivotal role in the success of any online endeavour, from websites and blogs to e-commerce stores and beyond. …

SEO — Search Engine Optimization: The practice of optimizing a website to improve its visibility in search engine results pages (SERPs) and increase organic (non-paid) traffic. SEM — Search Engine Marketing: A digital marketing strategy that involves promoting websites by increasing their visibility in search engine results through paid advertising…

In today’s hyper-connected world, where the digital realm reigns supreme, understanding the intricacies of digital marketing is no longer just an option — it’s a necessity. …